Twitch Gameplan Certification Exam Answers
This assessment is comprised of 40 questions which cover the foundations of Amazon Advertising.
- You will have 120 minutes to complete the assessment.
- Achieve a score of 80% to pass the assessment.
- You may not review your answers once they've been submitted.
- If you end the assessment early or the timer runs out before you have answered all questions, you will not pass and will not be able to resume where you left off.
- You may attempt the assessment again after 24 hours.
Viewers cannot chat directly with the content creators in the stream chat.
Twitch’s Community Guidelines cover the following areas, EXCEPT:
Nudity, Pornography and Other Sexual Content Hateful content and Harassment
Social Media and Sponsorship collaborations
Acts of Violence and Threats
Advertising agencies are free to utilize Twitch logos and trademarks without prior Twitch consent in their creative campaigns, provided that the content only runs on the Twitch platform
Twitch’s Ad Acceptance Policy only refers to advertising sold by Twitch Advertising and doesn’t cover any relationships that content creators and streamers may have with their sponsors.
When advertising to a key audience, it’s important to discover WHO is in the audience and WHERE they generally live.
Which moderation tools operate as human moderation? (Select all that apply) Select All Correct Responses
Twitch Moderators Channel Mods AutoMod
What is the standard lead time for the medium rectangle to launch and set the campaign live?
1 business day
3 business days
2 business days
4 business days
The Homepage Headliner display unit surrounds Twitch’s most premium inventory and can scale seamlessly with varied screen resolution and display sizes without the risk of branding being compromised.
Which is not one of Twitch’s defenses against unwanted behaviors in chat messages?
Creators reporting unwanted behavior
Users correcting other users
Tech tools like word filters and bans
Once a content creator reaches the Aﬃliate level, they have access to extras such as a subscription button for their fans and the ability to create a custom emote.
Twitch’s Ad Acceptance policy will remain separate from the Amazon Ad Acceptance policy, while considering and aligning closely.
Twitch’s Brand Partnership Studios is available to all clients, but they’re accompanied by a high spend threshold and require more production time to go live.
In order to stream on Twitch, you will need to purchase a studio style microphone, a broadcast webcam along with a high speed internet router to get started.
Being descriptive and accurate with your Stream Info in the Stream Manager can help viewers ﬁnd you and your content more quickly.
Twitch’s popular emojis are called:
Twi-mojis Graphics Emotes E-art
Which is NOT one of the three key areas we focus on?
Feedback Audiences Trends Content
Which of the following is Twitch’s most popular non-gaming category?
Professional sports (NBA, NFL, etc.) Concerts and live events
Viewers can connect directly and in real time with content creators through the chat feature.
In what two locations is TwitchCon held every year?
Australia and USA Europe and USA Brazil and USA Asia and USA
The Medium Rectangle display unit keeps viewers engaged as they scroll and explore content on which pages?
Category pages (ex: Just Chatting) Twitch.tv homepage
Channel pages (ex: streamer page)
Directory pages (ex: Browse)
To achieve Partner status, one of the qualifying factors for an applicant is:
At least 15 unique days of streaming in 30 days
25 hours of Streaming in 30 days
3+ average viewers at once on streams
Twitch sponsors esports teams and hosts tournaments for games like Fortnite and League of Legends.
Twitch Premium Video packages are always above the fold and highly visible display units, but viewers can skip the content after three (3) seconds if the advertising is not relevant to them.
The Twitch Insights & Measurement team found what percentage of young adults report that video ads and sponsored video help them to learn more about brands, products and services they may be interested in buying?
Homepage Carousel, Branded Extensions and Inﬂuencer Streams are considered to be a part of what advertising solutions group at Twitch?
Native Site Integrations Brand Partnership Studios Official Partnerships Custom Programs
Twitch can create revenue opportunities for brands by connecting them with inﬂuencers through custom programs.
Channel mods can do which of the following? (Select all that apply) Select All Correct Responses
Replace inappropriate language with approved language Fine viewers for negative behavior/language
Flag a viewer’s comments to the Twitch moderation team Suspend a viewer permanently
A content creator can become a Partner without reaching Aﬃliate status ﬁrst.
When a Twitch employee enters a streaming chat, what icon is used to signify their status?
Purple letter ‘T’
Purple thumbs up icon Purple glitch
What core metrics are generated by Twitch’s ﬁrst party data?
Unique viewers, channels engaged, categories represented Unique viewers, hours watched, concurrent viewers Hours watched, viewer location, concurrent viewers
Hours watched, viewer location, games played
The name of Twitch’s annual in-person conference is called:
TAC (Twitch Annual Conference) TwitchConnect
Twitch holds creators, both Aﬃliates and Partners, responsible for all activity on their channel.
Which of the following is NOT one of the top wants for streamers and content creators on Twitch?
Love and positive connection with audience Fame and recognition for their talents
Sponsorships and free product trials from sponsors
Earn a Living doing their favorite type of work
The Super Leaderboard display unit does not expand outside of speciﬁed parameters and does not support video.
As you select advertising strategies, they must coincide with Twitch's Ad Acceptance policy while still aligning with Twitch audiences, ad product offerings, and technical affordances.
Which of the following organizations is one of Twitch’s trusted third party resources to obtain industry standard video metrics?
GameScouter Global Analytics Inc. Comscore
Where will users experience ads when on Twitch?
Twitch homepage, “Browse” page and IRL channel
Twitch homepage, “Browse” page and Partner/Affiliate channel pages
Twitch homepage, “Browse” page and branded advertiser pages Twitch homepage, “Browse” page and user channel pages
Aﬃliate streamers must achieve Partner status to be able to monetize their channel.
How many hours do 11% of mobile gamers, 37% of console gamers, and 59% of PC gamers play in an average month?
Twitch can be accessed on any browser from Twitch.tv or through apps for desktop computers, mobile phones with iOs/Android capability, gaming consoles like PlayStation or Xbox and CTV devices like AppleTV and Chromecast.
Which of the following are content categories available on Twitch?
Just Chatting, Sports, Cooking, Music & Arts Crafting, Esports, Music and Arts, Cooking Concerts, Sports, Gaming, Crafting
Just Chatting, American football, Fortnite, Cooking
Twitch’s goal with measuring campaign performance includes: (select all that apply) Select All Correct Responses
Measure the success of its partners Share best practices
Inform current and future buys
Generate new partners
What insights does Twitch RPG NOT offer?
Brand lift measurement Creative/message testing
Post-testing video advertising
Brand deep dives
About how many active viewers watch sports on Twitch on a daily basis?
Over 2 million viewers
Over 200,000 viewers
Over 50,000 viewers Over 1 million viewers
Even though there are millions of content creators and streamers on Twitch, ads are only shown on what channels?
Partner and Affiliate channels
Partners and product sponsored channels Channels in Just Chatting and Gaming categories Channels in Sports and Just Chatting
Twitch is an unmoderated service.
Other live streaming competitors are not allowed to advertise on Twitch (ex: YouTube Live, Facebook Live, Discord, etc.)
Which of the following is NOT one of the three levels of Brand Solutions that are offered by Twitch Advertising? Select All Correct Responses
They are unskippable
They are always above the fold
Pre-roll ads with video creative can be up to 30 seconds long They can guarantee generating twice as much income
Twitch got its start in 2005 as the place for livecasting or streaming your life 24/7 via the web under which of the following names:
First Impression Takeovers and Premium Video are examples of what category of Twitch Advertising Products?
Twitch Premium Display Media Homepage Headliners
Twitch Premium Live Video
Which of the following are prohibited content category restrictions?
Cannabis products, UV tanning services, cryptocurrencies
Vaping equipment, beauty products, fast food Hair care products, fast food, cars
Fantasy sports gambling, online pharmacies, fast food
How is identifying trends in gaming beneﬁcial?
It helps Twitch users identify the most popular games It shows marketing where to target their ads
It helps Twitch’s customers remain relevant and authentic
Custom inﬂuencer campaigns are available for all Twitch accounts.
Which of the following is NOT one of the three levels of Brand Solutions that are offered by Twitch Advertising?
Influencer/Native Site Integrations Turnkey Solutions/Premium Media
Brand Partnership Studios/BPS Creative
Custom Programs/Official Partnerships
Other certification Answers:
- Size479 KB
- Length55 pages