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SEMrush for Digital Agencies Certification answers

SEMrush for Digital Agencies Certification answers


The language of the answers are in English.


1 You can tag your projects to easily sort through them. E.g. to see which ones are on hold, which are assigned to a specific team member, etc.



2 SEMrush offers a free Position Tracking app that allows you to measure the success of your SEO on the go, including ranking fluctuations, visibility and traffic trends, and more.



3 Custom triggers allow you to set up notifications, so you can receive an alert in case there are any notable changes in your Position Tracking campaign. E.g. if any keyword enters or leaves the top 3/5/10 positions etc.



4 SEMrush offers its original Google Data Studio connectors, so you can pull data from Position Tracking and Domain Analytics into your GDS account.



5 SEMrush offers multiple connection points to provide even more insights through integration with other data sources. Is Adobe Analytics one of them?

SEMrush doesn’t have integration with Adobe Analytics.

Adobe Analytics integration is included as part of any paid plan.

Adobe Analytics integration is available as an add-on to any subscription.

Adobe Analytics integration is available as an add-on to the Business subscription.

6 Which SEMrush tool helps identify the audience sizes of two websites and how similar they are?

Domain Overview

Keyword Gap

Brand Monitoring

Traffic Analytics

7 Does SEMrush offer data on the online presence of any website — its number of visits, traffic sources, user behavior, most visited pages, etc?



8 Which of the following statements about the Notes tool are true? Pick three answers.

You can create your own notes to explain a change in the graph or mark the beginning of a project.

Notes can be found in Position Tracking, Organic and Advertising research, and 8 other tools.

You can attach an image to your note.

It’s impossible to hide notes.

SEMrush automatically adds notes on days with major Google updates and SEMrush database updates.

SEMrush sends a notification if a team member creates a new note.

9 A freelance copywriter or a team member without an SEMrush account can leverage checks on plagiarism, readability, tone of voice provided by SEO Writing Assistant simply by accessing a Google Docs template created by an SEMrush user.



10 You can connect your clients’ Google Analytics and Search Console accounts to SEMrush to receive more insights, personalized recommendations, and prioritize your tasks.



11 Which of the following can you do with the SEMrush Lead Generation tool? Pick 3 options.

Collect prospect contact details in a GDPR-friendly way

Fully customize your call to action and email message to appeal to your new leads

Spend your Site Audit limits — each request counts towards your pages crawled limits

Take payments for express website audits

Create a customized widget on your website to collect leads

12 Which tool allows you to compare multiple domains or various search metrics for a single domain and pick data visualization type?

My Reports

Domain Overview

Bulk Analysis

Traffic Analytics


SEO Dashboard

13 Which of the following data is NOT available within the Market Explorer tool?

Leaders in the niche

Market audience interests

Market audience demographics

Any domain’s audience insights

Local or global data

Domain’s market share

Forecast data on market growth

14 Does SEMrush have an affiliate program that allows agencies to earn more money?

No, SEMrush doesn’t offer one.

Yes, it’s called Berush and offers up to 40% commission.

Yes, there are two options — Berush (for online sales) and Agency Program (for offline sales).

15 API (Application Programming Interface) allows you to extract raw data without having to manually log into the software and pull it into another tool

/ interface of your choice. Please pick one correct statement about SEMrush APIs.

APIs are available for free with a paid account of any level.

Any API is available at no extra cost with an SEMrush Business account.

Standard API Package (Analytics, Projects, Accounts APIs) available at no extra cost with an SEMrush Business account; Traffic Analytics API should be purchased separately.

SEMrush doesn’t offer API access.

API access is available with any SEMrush account, however API units should be purchased separately.

16 What are the options for creating a PDF report within SEMrush? Pick 4 answers.

Create a custom report from scratch in My Reports

Compile a new report by clicking the ‘Send to My Reports’ button on the widgets within other reports

Quick clone and modify your previously created report in My Reports

Use one of the preset report templates from the SEMrush library in My Reports

Import your existing report template from any other tool

Click the ‘export’ button within any analytics report or tool

17 Is it possible to create white-label reports with SEMrush (completely replacing SEMrush branding with your own)?

Yes, this option is available with a Business or Enterprise subscription.

Yes, this option is available with a paid account of any level.

No, there’s no way to create a white-label report with SEMrush.

This option is available as a paid add-on to an SEMrush account of any level.

18 Content Audit is one of the SEMrush Project tools. Pick 5 jobs it can do for you.

Run on a subfolder level and pull website structure from a sitemap

Get insights about user interactions with your content in ‘Content Sets’ mode

Get top 5 queries for a URL after you connect GSC

Get to know the language of the page

Get data on the # of referring domains

Crawl a list of URLs from a file

Create tasks for specific parts of your article, send them to Trello and Google Calendar

Discover top-performing content in your niche

19 Which of the following features are available within SEMrush Marketing Calendar? Pick 5 answers.

Set due dates, and assign a team member to a certain task

Set in-app and email notifications for your tasks and other updates

Connect your Google Analytics account to obtain campaign traffic data via UTM tags

Share a calendar with edit access to anyone who has either free or paid account with SEMrush

Users can only view the tasks that they themselves created in the calendar

Deadlines are set as days, not hours/minutes

The number of users that can collaborate on the same calendar is limited to 5

Create multi-day and recurring activities, add checklists, attach files

20 What is the first thing you would do in SEMrush after landing a new client to manage their online visibility across multiple marketing channels and track the progress?

Set up a Project for their domain and configure the relevant tools

Run their domain through Organic and Advertising research

Run their domain through Traffic Analytics

21 Which tool allows you to locate gaps in your client’s organic or paid search strategy, benchmarking them against up to 4 competitors?

Competitor Insights

Traffic Analytics

Position Tracking

My Reports

Keyword Gap

Site Audit

22 From which sources can you pull data into My Reports? Pick 3 answers.

Google Analytics

Google Search Console

Google Ads


Google My Business


23 Which of the following statements about sharing a project are true? Pick 3 options.

Sharing with edit access is available to all paid users with any level of subscription.

Read-only access can only be granted by Business and Enterprise-level accounts.

A user with a free subscription can be granted with ‘edit’ access to a project.

A client needs to have a free account with SEMrush to be able to view a shared project.

The number of projects you can share is limited to 10.

24 The Oppty sales intelligence tool by SEMrush offers a list of local prospects qualified based on the negative search visibility trend, so you can reach out to them with a tailored proposal.



25 The ‘Quick modify’ button in my reports allows you to make bulk changes to the widgets in your report (e.g. change the time range or a domain).



26 Which tools would you use to help out a local client? Pick 6 options.

Position Tracking — to track their rankings down to neighborhood level and discover local competitors

CPC Map — to obtain city-level average CPC rates in their industry

Listing Management — to make sure their local listings are consistent and up to date

On-page SEO checker — to optimize URLs based on top 10 SERP results for their city

SEO content template — to create a new piece of content that would rank well in the chosen city

Topic Research — to gather city-specific ideas for a content campaign

Keyword Magic Tool — to discover local keywords

Traffic Analytics — to check how much traffic they get from a specific city.

27 What can you NOT do with the Project list?

Customize the dash to show only the metrics you’re focusing on — through the Manage Columns button

Quickly get an overview of all key metrics for all your projects, and how they’ve changed compared to the previous period

Share multiple projects at once (e.g. with a new team member) with read-only or edit access

Favorite” a Project so that it always appears at the top of the list

Sort by a preview widget’s metric (Site health, for example) to look at your highest and lowest performing Projects

Drag and drop projects to rearrange the table

28 You can easily migrate from your existing calendar software and transfer your scheduled activities to the SEMrush Marketing Calendar through importing a .ics file.



29 Which of the following can you do with My Reports PDF report builder? Pick 5 answers.

Drag and drop widgets

Star your favorite widgets to access them more quickly in the future

Schedule a report to be sent to your or your client’s email

Include your comments or recommendations next to the data

Get automatically generated data interpretation

Send a report via your messenger app of choice

Add images and screenshots

Merge widgets

30 If you have a client with a domain that covers multiple languages (or countries), is it possible to set up a single SEMrush project for them?



31 You can outsource content writing to SEMrush and order a new article right from the interface.



32 The Oppty sales intelligence tool by SEMrush offers a list of local prospects qualified based on growing marketing spend, so you can reach out to them with a tailored proposal.



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SEMrush for Digital Agencies Certification answers

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